Creating significant impacts and revenue-changing results through leadership, project management, and team-building initiatives in the arenas of branding and marketing communications for more than 20 years.

At Shrewsberry, I developed and led all company marketing efforts, including proposal development, website content, social media marketing, and internal/external communications. These initiatives were developed through collaboration with the ownership team and discipline leaders, and were an integral part of the company’s continued growth strategy. In addition, I managed the day-to-day workflow of my team and worked with each employee to develop individual growth development plans.

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Title

• Marketing Manager

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Roles

• Team management

• Proposal management

• Brand identity

• Content curator

• Social media strategist

• Sales outreach/support

• Employee retention support

• Event planning/execution

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Measurables

• 36% proposal win/loss ratio

• 56.5% increase in company-wide proposal production from years 1-2 of employment

• 146% net audience growth on all social media platforms within one year

• 454% increase in social media impressions across all platforms

• 272% increase in social media engagement across all platforms

• Doubled staff size during my tenure due to increased proposal load and depth of marketing reach

• Four Society for Marketing Professional Services (SMPS) team awards